Name: Love Maxi Dress
Brand: Florence The Label
SKU: TM15138-RED-03-XS
Price: 55.59 USD
Availability: InStock

$111.27 $55.59

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Color — Red

Red

Black

Limited stock — only 4 items remaining.

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Anna S.

and 17,000+ women showed up for Claire

The Heartbreak Sale

Take more. Save more.
Everything must go.

2 items 15% off
3 items 20% off
4 items 25% off
5 items 30% off

Love Maxi Dress

Romantic, daring, and effortlessly elegant, the Love Maxi Dress is designed to leave a lasting impression. Featuring a striking open-back silhouette, it beautifully highlights the back while maintaining a sleek, sculpted fit through the front.

Delicate shoulder straps frame the neckline, flowing into a dramatic low back finished with a feminine bow detail for added softness and charm. The figure-skimming maxi length elongates the body, creating a graceful silhouette that moves with confidence and ease.

Perfect for evening events and special occasions, the Love Maxi Dress blends timeless elegance with a bold, romantic edge.

Highlights:

Statement open-back design
Feminine bow detail at the back
Sleek, figure-enhancing silhouette
Elegant maxi length with fluid movement
Ideal for formal and romantic occasions

📏 Fit & Sizing

Model is 5'6" (66 inches) and wearing size S (US 4)
True to size
If you are between sizes, we recommend sizing up for a more relaxed fit.

The Love Maxi Dress is where romance meets confidence—captivating, refined, and unforgettable. ✨

15% off for 2 items, 20% off for 3+ items

THE HEARTBREAK SALE

Five years of love. One painful goodbye.

We built this store together, Tom and I.
Every piece picked by hand. Every order packed ourselves.
Late nights, early mornings, all of it because we believed in what we were creating.

Then life fell apart.

I won't go into all of it.
But I'm the one left standing here with a warehouse full of beautiful clothes
and a heart that needs to move on.

These pieces deserve to be worn.
Not sit in boxes while I try to figure out what comes next.

So I'm letting everything go.
Up to 60% off the entire collection.
Every dress, every jacket, every piece I chose with love.

This is not a gimmick.
This is real.
And this is your last chance to own something that was made with everything we had.

Thank you for showing up.
Thank you for being part of this, even if you didn't know you were.

It means more than I can say right now.

— Claire

→ Shop the Heartbreak Sale — Up to 70% Off

What our customers are saying

★★★★★
I've been through a divorce. I felt every word Claire wrote. Ordered four pieces and cried opening the package.
Rebecca T. — Melbourne

★★★★★
The quality is beautiful. But it's the card in the package that I'll never forget.

Amanda K. — Brisbane

★★★★★
I almost scrolled past this. So glad I didn't. Claire's story stopped me completely. Bought three pieces. Zero regrets.
Jessica L. — Perth

★★★★★
I came for the clothes. I stayed for the story. That handwritten card broke me in the best way.
Sarah M. — Sydney